{"id":2485,"date":"2018-04-13T03:10:28","date_gmt":"2018-04-13T03:10:28","guid":{"rendered":"http:\/\/lightcharity.com\/?p=2485"},"modified":"2018-04-13T03:10:28","modified_gmt":"2018-04-13T03:10:28","slug":"cau-chuyen-ve-nguoi-sang-lap-light-charity","status":"publish","type":"post","link":"https:\/\/lightcharity.com\/en\/2018\/04\/13\/cau-chuyen-ve-nguoi-sang-lap-light-charity\/","title":{"rendered":"H\u1ed3 \u0110\u1ee9c H\u1ea3i \u2013 CEO of M\u00e1 H\u1ea3i B\u00e1nh M\u00ec"},"content":{"rendered":"

At just 26, H\u1ed3 \u0110\u1ee9c H\u1ea3i is already CEO of the B\u00e1nh m\u00ec M\u00e1 H\u1ea3i chain, with a network of 3 stores, 47 kiosks, and 30 franchised kiosk locations. Guided by the principle of \u201cliving and working from the heart,\u201d H\u1ea3i is also the co-founder<\/b> Light Charity.<\/b><\/p>\n

Always appearing with a bright smile and a mature look: this is the portrait of the very young owner of B\u00e1nh m\u00ec M\u00e1 H\u1ea3i, the famous S\u00e0i G\u00f2n brand.<\/span><\/p>\n

Born into a modest family with many siblings in V\u0169ng T\u00e0u, famous for its delicious hot fish cakes, H\u1ed3 \u0110\u1ee9c H\u1ea3i found the roots of his burning entrepreneurial passion and dream of building his own business there.<\/span><\/p>\n

Through his determination to overcome adversity, H\u1ed3 \u0110\u1ee9c H\u1ea3i earned admission to the Faculty of Business Administration at the University of Economics Ho Chi Minh City, bringing his parents joy and pride.<\/span><\/p>\n

Throughout his university years, H\u1ea3i did not waste his youth. He consistently worked hard academically and developed his skills through volunteer activities: supporting entrance-exam candidates, Green Summer campaigns, and community social-work trips. <\/span><\/p>\n

In his third university year, H\u1ea3i began developing a business idea for breakfast food: banh mi combined with fish cakes, a specialty of his hometown V\u0169ng T\u00e0u. He clearly envisioned raising roadside banh mi culture to a new, civilized, courteous standard. Acting on his idea with a relatively modest startup fund, H\u1ed3 \u0110\u1ee9c H\u1ea3i launched his first deliveries through orders from friends and teachers.<\/span><\/p>\n

\"\"<\/p>\n

M\u00e1 H\u1ea3i b\u00e1nh m\u00ec: hot, crisp, delicious, and inviting<\/i><\/strong><\/p>\n

After many difficulties and challenges, including slow-sales days while struggling to keep the business going, by late 2014 B\u00e1nh m\u00ec M\u00e1 H\u1ea3i had been warmly received by the market and become a familiar breakfast for Saigon residents.<\/span><\/p>\n

Operating from 6 to 8:30 a.m., the outlets attracted a steady flow of customers, selling an average of 100 banh mi per day. M\u00e1 H\u1ea3i B\u00e1nh M\u00ec also received many partnership proposals to expand through franchising. H\u1ea3i then boldly invested in machinery and developed a specialized fish-cake production line to supply his own network and partners. <\/span><\/p>\n

The B\u00e1nh m\u00ec M\u00e1 H\u1ea3i team follows the service motto \u201cCustomers are family; dedication in every product\u201d<\/i><\/strong><\/p>\n

2017 marked a major turning point in B\u00e1nh m\u00ec M\u00e1 H\u1ea3i's development, with 3 fish-cake shops, 8 banh mi shops, and more than 50 banh mi carts across Ho Chi Minh City, employing hundreds of staff. And those figures did not stop there.<\/span><\/p>\n

H\u1ed3 \u0110\u1ee9c H\u1ea3i\u2019s ambition is for B\u00e1nh m\u00ec M\u00e1 H\u1ea3i to become Vietnam\u2019s best-loved banh mi brand by 2020. Its products would reach across the S-shaped country through a network of shops and mobile B\u00e1nh m\u00ec M\u00e1 H\u1ea3i carts, bringing Vietnamese banh mi, an essence of Vietnamese cuisine, to the international stage.<\/span><\/p>\n

\"\"<\/p>\n

Alongside expanding his business activities, the young CEO has always paid particular attention to charitable work<\/span>. <\/b>He shared: \u201cI believe everyone should live and work from a kind heart, and that one\u2019s career development must be linked to a mission of serving society and the community. Only then is it a sustainable and meaningful path. Through Light Charity, I hope charitable work can be standardized so more people facing misfortune and hardship receive compassion and assistance.\u201d<\/span><\/p>\n

The story behind the nickname Mama H\u1ea3i:<\/b> As a student, H\u1ea3i often chaired the organizing committees of many activities, including Green Summer. He skillfully and thoughtfully managed meals for his friends. They trusted and loved him, giving him the affectionate nickname \u201cM\u00e1 H\u1ea3i.\u201d He decided to use that name for his product. The friendly, approachable name led many callers placing orders to assume H\u1ea3i was a woman.<\/span><\/p>","protected":false},"excerpt":{"rendered":"

M\u1edbi 26 tu\u1ed5i nh\u01b0ng anh H\u1ed3 \u0110\u1ee9c H\u1ea3i \u0111\u00e3 l\u00e0 CEO c\u1ee7a chu\u1ed7i B\u00e1nh m\u00ec M\u00e1 H\u1ea3i v\u1edbi h\u1ec7 th\u1ed1ng 3 c\u1eeda h\u00e0ng, 47 ki-\u1ed1t, 30 \u0111i\u1ec3m ki-\u1ed1t nh\u01b0\u1ee3ng quy\u1ec1n. V\u1edbi ph\u01b0\u01a1ng ch\u00e2m \u201cs\u1ed1ng v\u00e0 l\u00e0m vi\u1ec7c t\u1eeb T\u00e2m\u201d, anh H\u1ea3i c\u0169ng ch\u00ednh l\u00e0 ng\u01b0\u1eddi \u0111\u1ed3ng s\u00e1ng l\u1eadp t\u1ed5 ch\u1ee9c Light Charity. Lu\u00f4n xu\u1ea5t hi\u1ec7n […]<\/p>\n","protected":false},"author":2,"featured_media":2443,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[9],"tags":[7,8,5],"class_list":["post-2485","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-thong-tin-cac-founder","tag-banh-mi-ma-hai","tag-ho-duc-hai","tag-tu-thien"],"_links":{"self":[{"href":"https:\/\/lightcharity.com\/en\/wp-json\/wp\/v2\/posts\/2485","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lightcharity.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lightcharity.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lightcharity.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/lightcharity.com\/en\/wp-json\/wp\/v2\/comments?post=2485"}],"version-history":[{"count":0,"href":"https:\/\/lightcharity.com\/en\/wp-json\/wp\/v2\/posts\/2485\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/lightcharity.com\/en\/wp-json\/wp\/v2\/media\/2443"}],"wp:attachment":[{"href":"https:\/\/lightcharity.com\/en\/wp-json\/wp\/v2\/media?parent=2485"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lightcharity.com\/en\/wp-json\/wp\/v2\/categories?post=2485"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lightcharity.com\/en\/wp-json\/wp\/v2\/tags?post=2485"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}